Energy – “keeping up with joneses”

13 Feb 2012

Coming soon to a utility bill near you?

Recently, a friend of mine told me about a program in Palo Alto, where the municipal utility provides them with a document comparing their home’s energy use to that of 100 similarly situated neighbors and then to the 20% most efficient neighbors.

The idea appears to be to use peer pressure to encourage further conservation. There are links to tips and ideas to save electricity, gas and water.

I’m not sure whether this is as effective as a year to year comparison of my own usage would be, and I doubt knowing what a hundred of my neighbors are doing would motivate me to be more efficient, but it is interesting. Would it motivate you?

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